London Trip for the BlackBook Motorsport Forum
One takeaway stands out: those who combine strong strategy with a deep understanding of fans and investors will shape what's next in motorsport.
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News & Insights.
Our team is active at the intersection of motorsports and business strategy — at industry forums, on racetracks, and in client boardrooms. Here we share what we're seeing and thinking.
Redefining the Future of Motorsport Business
It was a pleasure joining the NMP Ventures event in New York City - a front-row view of where motorsport business is headed.
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Racetracks in Transition - Why Continuous Reinvention Matters
Traditional racetrack business models are under pressure and must evolve continuously. Formula 1 is probably one of the most visible examples.
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Motorsport is Less About Engines - and More About Ecosystems
For six-and-a-half days a week, F1 is a business, then on Sunday afternoon it becomes a sport. What does this mean for commercial strategy?
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Motorsports as a Business Platform - Insights from the Nürburgring 24h
For our mobility team at Mücke Roth & Company, the 24h race offered a front-row view into how endurance racing continues to evolve as a commercial platform.
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First Project Study with TUM - Economic Impact of a F1 Event at COTA
Analyzing the economic impact of a Formula 1 event at one of the most iconic US racetracks - the Circuit of the Americas - in collaboration with TU Munich.
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